Privacy policy
Last updated: September 04, 2025
This Privacy Policy describes how Most Loved (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.imostloved.com (the “Site”) or otherwise communicate with us, including via WhatsApp (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we collect pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree, please do not use or access the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site and update the “Last updated” date above. We will take any additional steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect (and have collected within the past 12 months) personal information about you from a variety of sources. The information we collect and use varies depending on how you interact with us. In addition to the specific uses listed below, we use information to communicate with you, provide and improve the Services, comply with legal obligations, enforce applicable terms, and protect the Services, our rights, and the rights of others.
What Personal Information We Collect
“Personal information” means information that identifies, relates to, describes, or can be associated with you.
Information We Collect Directly from You
- Basic contact details (name, address, phone, email)
- Order information (items purchased, payment, order history)
- Account information (username, password, security questions)
- Shopping information (items viewed, cart/wishlist, preferences)
- Customer support information (messages you send us)
- WhatsApp communications (number, message content, metadata)
Information We Collect through Cookies
We automatically collect certain information about your interaction with the Services (“Usage Data”) using cookies, pixels, and similar technologies (“Cookies”).
Information We Obtain from Third Parties
- E-commerce and hosting providers (e.g., Shopify)
- Payment processors (e.g., tokenized gateways)
- Advertising/analytics providers (e.g., web beacons, SDKs, cookies)
- Messaging platforms (e.g., Meta WhatsApp Business)
How We Use Your Personal Information
- Providing Products and Services (orders, shipping, returns)
- WhatsApp Ordering & Quotes (quotes, packs, support)
- Marketing and Advertising (emails, WhatsApp promotions)
- Security and Fraud Prevention
- Service Improvement & Support
WhatsApp Communications & Consent
By clicking our WhatsApp link/button, scanning a QR code, or messaging us, you consent to WhatsApp messages for orders, quotes, and promotions.
- Opt-Out: Reply STOP anytime.
- What We Receive: Number, content, metadata.
- Use Limitations: No contact syncing; messages only to opted-in numbers.
WhatsApp Business App Integration
Our Services use the WhatsApp Business Platform (Meta Platforms, Inc.). Messages are processed by Meta to deliver communications. We use a secure backend application (the “App”) to receive/respond to messages. We do not sell, rent, or share this data for independent advertising.
- Provide support, quotes, and order updates
- Manage opt-in preferences (STOP opt-out)
- Improve our services
We may also receive aggregate performance metrics (delivery/read rates).
Data Retention for WhatsApp
We retain WhatsApp history only as long as needed for orders, quotes, and support, or as required by law. You may request deletion anytime.
Cookies
Like many websites, we use Cookies. See Shopify’s cookie policy: https://www.shopify.com/legal/cookies.
How We Disclose Personal Information
- Service providers (hosting, payments, fulfillment)
- Business/marketing partners (e.g., Shopify, ads)
- Messaging providers (Meta/WhatsApp)
- When you direct or consent
- Within affiliates or for legal/business transactions
In the past 12 months we disclosed:
| Category | Recipients |
|---|---|
| Identifiers, commercial data, usage data, communications data | Service providers, marketing partners, Meta/WhatsApp, affiliates |
User-Generated Content
Content submitted (e.g., reviews) may be public. We cannot control how others use public info.
Third Party Websites and Links
Links to third-party sites are not controlled by us. Review their privacy and security policies before use.
Children’s Data
Our Services are not intended for children. We do not knowingly collect data from children. Contact us if you believe a child has submitted data.
Security and Retention
We use reasonable security measures but cannot guarantee complete security. We retain data as long as necessary for operations or legal compliance.
Your Rights and Choices
Depending on your location, you may have rights (access, delete, correct, portability, withdraw consent). Manage WhatsApp preferences anytime by replying STOP. You may also restrict Shopify ads: https://privacy.shopify.com/en.
EEA/UK Legal Bases
We rely on contract, consent, legitimate interests, and compliance with obligations as legal bases.
International Users
We may transfer data outside your country, including to the US, using safeguards like Standard Contractual Clauses.
Contact
Questions? Contact us at:
Most Loved
14555 Valley View Ave, Suite C, Santa Fe Springs, CA 90670, United States
Phone: +1 (213) 909-9079
Email: mostloved1145@gmail.com
You can opt out of WhatsApp messages anytime by replying STOP.